The latest report from market research company Mintel has found that sales of women’s fragrances in Food, Drug and Mass outlets, excluding Walmart, (FDMx) show a significant decline since 2005.
Despite being hailed as the next big thing to hit the cosmetics industry, beauty foods are receiving only ‘casual interest’ from British consumers, according to market research company Datamonitor.
Beiersdorf plays on convenience and multi-functionality with its latest launch for men in the hope of attracting the time-starved modern man whose wallet is feeling the pinch.
Revenues from marine biotechnology are projected to reach $3.78 bn
by 2012 driven by interest from cosmeceutical, nutraceutical,
medical and pharmaceutical industries.
Cosmetic retailers are being urged to target masstige and premium
segments in order to stay abreast of the upsurge in supermarket
retailing cosmetics – which are predicted to account for over half
of all beauty sales by 2011.